squeezeit launches new flavour in its iconic nostalgic packaging
squeezeit, one of the UK’s fastest-growing kids’ drinks brands, is launching its newest flavour, Blue Raspberry, this March to capitalise on the nation’s love for nostalgic, sweet-shop-inspired beverages.This latest addition to the squeezeit range delivers a tangy-sweet punch in a bold, bright blue packaging. squeezeit has experienced double-digit growth in the market over the past two years, demonstrating the success of its fun-first, playful approach in capturing the attention of Gen Alpha, families and nostalgic adults alike.