performance marketing agency India
A performance marketing agency specializes in driving measurable results through data-driven digital marketing strategies. Unlike traditional marketing, performance marketing focuses on achieving specific outcomes such as leads, sales, or clicks, and agencies charge based on the performance or results delivered. These agencies utilize a variety of channels, including paid search, social media ads, affiliate marketing, and email campaigns, to optimize conversion rates and maximize ROI. With a focus on analytics and continuous optimization, performance marketing agencies help businesses achieve their growth targets by ensuring every marketing dollar spent contributes directly to performance.