Knights Cider named as top alcohol brand driving growth
Knights Cider named as top alcohol brand driving growth Knights Cider has emerged as the number one alcohol brand driving volume growth into the UK’s convenience channel, solidifying its position as a leader in the cider market amidst a challenging industry landscape. This announcement comes as Knights wraps up an exceptional first quarter, showing 69% volume growth in the last 12 weeks, with momentum expected to continue as the year progresses. Knights is breaking through barriers, achieving unprecedented growth and clearly demonstrating why strong cider is resonating with consumers. The brand, crafted with expertise and rooted in Herefordshire’s cider tradition, has seen 72 per cent growth year-on-year, with a significant 67 per cent increase in volume growth for its 500ml can.