Search Engine Optimization (SEO) has long been associated with keyword optimization, but in today’s digital landscape, SEO is much more than just selecting the right keywords. Holistic digital marketing integrates SEO with various elements such as content marketing, social media, UX design, and technical performance to create a seamless and impactful online presence. This blog explores how businesses can go beyond traditional keyword-focused SEO and leverage it for a more comprehensive digital marketing strategy.