When designing an automotive website, focus on a clean, user-friendly layout to ensure easy navigation. Prioritize mobile responsiveness, as many users access sites via smartphones. Use high-quality images and videos to showcase vehicles and services effectively. Optimize page loading speed to enhance user experience. Include clear call-to-action buttons, like “Request a Test Drive,” to guide visitors. Implement an intuitive search function to help users find specific cars or services. Ensure SEO optimization for better visibility in search engines. Finally, incorporate an online booking system, customer testimonials, and secure payment options to boost credibility and conversions.